- Viatina-19 FIV Mara, a record-breaking Nelore cow, became the most expensive cow sold at auction
- She fetched an impressive price of KSh 517 million on June 21 in Arandú, São Paulo, Brazil.
- One-third of her ownership was sold for KSh 180k, putting her total value at an incredible KSh 517m.
Viatina-19 FIV Mara has become the most expensive cow ever sold at an auction.
The record-breaking cow was sold for an impressive R$21,000,000 (£3.33 million; $4.38 million; KSh 517 million) on June 21 in Arandú, São Paulo, Brazil.
To put this price into perspective, with $4.38 million, one could buy a mansion or a luxury apartment overlooking Central Park in New York City, travel the world, or even retire comfortably.
One-third ownership of Viatina-19 FIV Mara was sold at the auction for $1.44 million, valuing the cow at a total of $4.38 million.
The prized cow is now co-owned by breeders Casa Branca Agropastoril, Agropecuária Napemo, and Nelore HRO.
The sale of Viatina-19 FIV Mara has underscored the immense value of purebred Nelore cattle in Brazil, showcasing the top-tier genetic specimens’ worth in the market.
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Born 53 months ago in Nova Iguaçu de Goiás, Brazil, Viatina-19 FIV Mara is already ranked among the best Nelore cows in history.
This high price highlights the breed’s quality within Brazil and has resonated across the global cattle market, solidifying the Nelore’s reputation as a valuable and sought-after breed worldwide.
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The Nelore breed, originating from India and named after the Nellore district in Andhra Pradesh, is highly esteemed for its distinctive features: bright white fur, loose skin, and a prominent bulbous hump above the shoulders.
Renowned for their remarkable heat tolerance, Nelore cattle can thrive on poor-quality forage due to their efficient metabolism.
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This resilience makes them one of the most important breeds in Brazil, capable of enduring the country’s challenging conditions while maintaining exceptional quality.
